A Creative, Writer, and Pop-Culture Enthusiast.
CV
Professional Summary
My name is Annie Cleaver and I'm West Coast Page at NBCUniversal. The Page Program is a year-long rotational program aimed at helping young professionals gain an in-depth understanding of the entertainment industry. In my first rotation, I'm working to support the Universal Studio Group's Communication, Marketing, Series Publicity, and Awards Team.
This past May, I graduated from the University of Southern California with a B.A. in Communications and minors in Public Relations and Cinematic Arts. I've been fortunate to have extensive experiences within the PR realm — from working in finance, politics, consumer relations, social media and influencer marketing, and non-profit spaces, I have developed a well-rounded understanding of the power of public relations. My internship experience has made me a skilled copywriter, social media marketer, and PR strategist while upholding my standards of organization and timeliness.
Skills
Communication Public Relations Social Media Strategy Photography Videography Writing Entertain Branding Creative Initiatives
Education
August 2020 - May 2024
The University of Southern California, Los Angeles, CA
Bachelor of Arts (B.A.) Communication, Public Relations and Cinematic Arts minor — GPA: 3.92
8x Dean's List
2016 - 2020
Glenbard West High School, Glen Ellyn, IL
GPA: 4.72/4 (weighted)
Work Experience
May 2024 - Present
NBCUniversal West Coast Page Program
Universal City, CA —
​Rotation #1: Universal Studio Group Communications, Marketing, Series Publicity, & Awards
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Compiled daily news clips of over 75 USG titles in a newsletter sent to over 700 NBCUniversal employees
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Assisted in organizing press opportunities for talent; including booking cars, capturing behind the scenes content, coordinating with broadcast producers, creating travel itineraries, and prepping green rooms for talent appearances
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Tracked editorial pieces for award campaigns which earned 55 Emmy Award nominations for USG in the 2024 season for shows like Hacks, The Gilded Age, Weakest Link, Mr. Monk’s Last Case: A Monk Movie and more
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Executed tasks to maintain organization in the office; including stocking the office kitchen, running timely errands for executives, shipping packages, updating talent relations grids, managing
Rotation #2: Universal Television Production
Jun 2023 - Aug 2023
StreetCred - Financial Public Relations Intern
Remote —
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Drafted client pitches for investment and private equity firms resulting in media placements in publications such as Barron’s and WealthManagement
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Updated media lists and PR campaign calendars to bridge the communication gap between agency and client and make all client data and media placements more accessible
Jan 2023 - May 2023
The Annenberg Agency - Public Relations Specialist
Los Angeles, CA —
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Helped lead a group of fellow USC students in drafting a digital campaign for Girls Inc. Los Angeles, a non-profit focused on helping low-income elementary and middle school girls
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Designed social media graphics with volunteer information that led to 3x their average engagement on Instagram
Jun 2022 - Aug 2022
Zeno Group - Global Marketing Intern
Chicago, IL —
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Campaigned for agency awards which resulted in the company being recognized as one of PRWeek’s 2023 “Outstanding Large Agencies” and winning the “Most Creative Use of Technology” at the 7th Annual Shorty Impact Awards
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Designed an awards submission portal to bridge the communication gap between the account and marketing teams
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Maintained the Zeno Group website’s insight blog to inform readers of the latest PR and media trends
Feb 2022 - Jun 2022
Global LA & the Los Angeles Mayor's Office - Copywriting & Communications Intern
Los Angeles, CA —
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Created a multi-faceted marketing and content plan to design a website aimed at attracting international businesses to the Los Angeles Metropolitan area (https://global.la/)
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Researched facts and statistics that highlighted the business benefits of Los Angeles
Sept 2021 - Dec 2021
BOLD Communications & Marketing - Social Media Marketing Intern
Los Angeles, CA —
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Identified a range of influencers (from micro to macro) for clients to partner with to generate authentic brand interactions and increased social engagement
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Analyzed social media insights to consolidate data in decks for clients to monitor the success of influencer performance
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Researched social media trends to inform new ideas and content for social media posts
Mar 2018 - Present
Annie Cleaver Photography - Photographer
Glen Ellyn, IL —
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Scheduled and managed appointments for photography sessions
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Shot high-quality photos and utilized professional post-production editing software
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Designed website portfolio and social media pages to showcase work — https://anniecleaver.wixsite.com/photo
Nov 2021 - Present
Alpha Delta Pi Sorority - Digital Marketing & Video Production Specialist
Los Angeles, CA —
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Planned social media posts to increase awareness of the chapter online
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Designed Instagram stories using Adobe software to communicate information about the chapter on social media
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Edited and directed the chapter's recruitment video
Nov 2018 - Aug 2019
Deb Wesley Photography - Production Assistant & Social Media Manager
Downers Grove, IL —
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Assisted in basic studio setup for production
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Designed, planned, and executed social media strategy for business